30 September 2016


Italeri Magic Box is representing a real innovation, based in the "Augmented Reality" technology in the scale modelling world. Thanks to the Augmented Reality Italeri wants to offer a modern, nice and up-to-date tool that is able to guarantee an high level of involvement to all our friends more and more sensitive to the use of multimedia applications and of mobile technologies. 

It demonstrates the sensitivity of Italeri to improve and to provide innovation.

The Italreri Magic Box is download for free and it is available for the Smartphone using either Android or iOS. Herebelow the direct link to Google Play and to Apple store. 

How use  Italeri Magic Box App

Download the App from your  e-store and install  it on your Smartphone.  Scan the cover of our boxes that support AR. You will be able to see, on your Smartphone,  movies and special content. Watch our video tutorial that describes all the features of our App. 

Try now our new application.  Frame the front  of the scale model packages listed in the App and that you can find on your reference "model shop".  You can easily enter in the Italeri augmented reality world!

Company with Quality System Certification of Conformity with UNI EN ISO 9001:2015

Italeri S.p.a | Cap. Soc. Euro 5.200.000 i.v. R.E.A. Bo n.311919 C.F. e R.I. BO n.03708190370 P. Iva IT00652841206 M. B0011362

Confindustria Emilia - Area Centro - Le imprese di Bologna, Ferrara e Modena